Saudi Arabia’s Ministry of Hajj and Umrah has introduced a new initiative offering deals and discounts for Hajj and Umrah pilgrims through the Nusuk Card, aiming to improve their overall experience during the pilgrimage.The Nusuk Card serves as an official identification for pilgrims as well as individuals working within the Hajj system. It is required to be carried at all times, from arrival in the Kingdom to departure, including during movement between holy sites.Under the new initiative, cardholders will be able to access special offers and services from a range of national businesses. These benefits cover multiple sectors, including retail, transportation, catering, hospitality, healthcare, and entertainment. Details of participating entities are available through the Nusuk platform.The ministry said the initiative is designed to make services more accessible and enhance comfort for pilgrims, while also raising the overall standard of service delivery during Hajj and Umrah.Officials also highlighted the role of chambers of commerce in supporting the programme, describing them as a link between the ministry and the private sector, helping bring more businesses into the initiative.Beyond its role in providing access to discounts, the Nusuk Card remains a key document for pilgrims, allowing entry to holy sites and ensuring smoother movement throughout the pilgrimage. The ministry has stressed that carrying the card is mandatory at all times during the Hajj period.The initiative reflects ongoing efforts to improve facilities and services for pilgrims, combining identification, access, and added benefits into a single system.